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Event Schedule

9:00 – 9:50

Bright Start: Registration, Networking Breakfast & Welcome Coffee

9:50 – 10:00

Welcome Address By Conference Chair

10:00 - 10:25

Opening Keynote: From Counterfeiters to Criminal Networks: Why Integrated Brand Protection is Now a Boardroom Issue

  • Counterfeiting isn’t Just an IP Issue—It Fuels Organized Crime and Global Illicit Trade
  • Learn Why Senior Leadership Must Prioritize Integrated Protection Strategies Across Functions
10:25 - 10:50

Presentation 1: Supply Chain Integrity: Eliminating Diversion, Grey Market & Product Infiltration

10:50 - 11:10

Mini Trivia Challenge: Mention Five Trending Challenges for Brand Protection

  • Interactive Icebreaker to Highlight Today’s Hottest Risks
  • Sets the Stage for Deeper Conversations Throughout the Day
11:10 - 12:00

Coffee & Networking Break

12:00 – 12:25

Presentation 2: AI-Powered Monitoring & Automated Takedowns – Moving Beyond Manual Enforcement

  • Discover How AI Enables Faster Detection of Fake Listings and Abuse Online
  • Compare Results with Traditional Enforcement Methods
12:25 – 12:45

Partner Slot 1: Opportunities for Authentication vs. Risks of Digital Cloning

  • Explore the Promise of Authentication Tech and Its Vulnerabilities
  • Discuss the Growing Challenge of Digital Cloning
12:45 - 13:45

Networking Lunch

13:45 – 14:10

Thoughtful Discussion: From Counterfeits to Crime Syndicates: Mapping the Global Illicit Ecosystem

  • Uncover How Counterfeiting Fuels Broader Criminal Networks
  • See How Coordinated Enforcement Can Break These Links
14:10 – 14:30

Partner Slot 2: AI-Generated Content, Synthetic Identities & Deep Fake Branding

  • Assess the New Wave of AI-driven Brand Abuse and Fraud
  • Learn Strategies to Detect and Mitigate Emerging Risks
14:30 – 14:45

Real Aspects, Not Just Talks: Story Building Challenge: Role play on Counterfeit Detection

  • Hands-on Role Play to Simulate Brand, Enforcement, and Solution Provider Collaboration
  • Learn By Doing—what Works and What Breaks Down in Real Enforcement Scenarios
  • Methodology: Group of 4, One Counterfeiter, One Brand, One Solution Provider, One Enforcement, How Brand and Enforcement Collaborate to Identify the Counterfeit
14:45 - 15:35

Coffee & Networking Break

15:35 – 16:00

Spotlight Session: From Data to Action: Intelligence-Driven Strategies for Enforcement

  • Learn How to Turn Raw Monitoring Data Into Meaningful Enforcement Decisions
  • Discuss Intelligence-sharing Frameworks for Greater Efficiency
16:00 - 16:20

Partner Slot 3: Measuring Brand Protection ROI: Metrics That Matter for Business Leaders

16:20 - 17:00

The Dialouge Hub: The Future of Brand Protection: Are We Winning the Fight Against Counterfeiting?

  • Emerging Global Threats
  • AI-powered Counterfeit Operations
  • Public-private Partnerships
  • Future Enforcement Priorities
17:00

Closing Remarks & Day One Wrap-Up

9:00 – 9:50

Bright Start: Registration, Networking & Welcome Coffee

9:50 - 10:15

AM Insights: The Evolution of Intellectual Property in the Digital Economy

10:15 - 10:40

Presentation 3: Protecting Innovation: The Convergence of Brand Protection, Trademarks & Patents

10:40 - 11:00

Partner Slot 4: IP Enforcement in the Era of AI, Digital Assets & Emerging Technologies

11:00 - 11:50

Coffee & Networking Break

11:50 - 12:15

Presentation 4: Online Marketplace Compliance: Collaborating with Platforms to Remove Infringing Products

12:15 - 12:55

The Dialogue Hub: Protecting Brands Across E-commerce, Social Commerce & Digital Marketplaces

  • Marketplace Accountability
  • Platform Collaboration
  • Social Media Infringement
  • Cross-border Online Enforcement
12:55 - 13:55

Networking Lunch

13:55 - 14:20

Spotlight Session: ESG, Sustainability & Brand Trust: Protecting Responsible Brands in a Changing World

14:20 - 14:40

Partner Slot 5: Licensing, Commercialization & IP Monetization: Unlocking Business Value

14:40 - 15:05

Presentation 5: Global Legal Developments in Trademark Enforcement & Anti-Counterfeiting Regulations

15:05 - 15:55

Coffee & Networking Break

15:55 - 16:20

Endnote Presentation: Future of Brand Protection & IP—What Every Business Leader Needs to Know

16:20 - 17:00

Executive Leadership Panel: Creating Resilient Brands Through Innovation, IP Strategy, Digital Protection & Global Collaboration

17:00

Closing Remarks & Day Two Wrap-Up